Style arena is generally the Japan Fashion Association has operated.

Style arena is generally the Japan Fashion Association has operated.

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2011.09

Innovative YUKATA Style

Taking a picture place Ikebukuro/Harajuku/Akihabara Filming Date 2011.08.23

YUKATA is one of Japanese traditional outfits, similar looks of Kimono. In Japan, Yukata is very attractive lately for Japanese young people because of ease to wear and much less tradition than Kimono. Innovated new style Yukata were created more and more from 2000, and now sold by reasonable price at clothing shops or web-sites. So it would be easy to purchase those that are unique or unusual design. Now we have many kinds of Yukata that revolutionized common sense. For example, there are high or asymmetry cutting, belt (called Obi in Japanese)-less type and so on. And girls tend to wear heeled sandals instead of wooden clogs. People wearing Yukata go to anywhere they like; summer festivals, fireworks events and also music concerts.

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The latest trends in Cool Japan and other styles that may blossom and affect the world in the future