KLON (clone), a new brand launched by Titan Art, including graphics and interior, product design etc. The simple design is getting popular on Instagram, and many fashionable people started wearing. Opened permanent shop in Osaka · Kitahorie in less than a year since the brand was established in May 2017. And in the months ahead, they opened a shop in Harajuku Laforet and have achieved a rapid development.
The shop concept is a gentle design that eliminates all decorations, simplicity that it finished to the extreme so that you can complement yourself more. The place where various people can wear regardless of sex, age, nationality are the biggest attraction, and the point is that there is personality in the form of simplicity that was unified with monotone. It is also excellent in terms of functionality, "KLON 180 one-eighty" has won the GOOD DESIGN AWARD 2017.
KLON aiming to become a brand that can be sent not only to Japan but to the world, will continue to release pop-up stores and collaboration items and there is no doubt calling for further popularity.
(Text & Photos by Masako Goto)
Laforet Harajuku 2F, 1-11-6, Jingumae, Shibuya-ku, Tokyo