Koenji, where everyday life and fashion mix
Koenji Street Fashion
At first glance, it appears that the shops lined up in Koenji’s shopping arcade and the people who gather there don’t match. The atmosphere of the arcade belies the surprisingly fashionable shops that line its streets. This is one of Koenji’s appeals.
Large families come and go at a slow pace. Harajuku is a place to breeze through; Koenji is a place to stop and look at.
This area somehow exudes a vibrant sense, whether its inhabitants are dressed in fashionable styles or in outfits that purposely seek to be plain. Whether dressed in ethnic garb, vintage clothing or bizarre threads, the most important thing is for those in Koenji to be true to themselves.
This is probably the best way to define Koenji.
01obake / Age25 / Occupation Part-Timer / Tall 175cm
Obake exudes a loose, hippy type of feeling all over. His long, unstyled hair matches that feeling. His entire outfit consists of vintage clothing, and his patchwork tulip hat holds it all together. |
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02Esupi / Age21 / Occupation Shop Staff / Tall 170cm
Esupi is relying mostly on vintage clothing to construct his decorative fashion. His use of color in what could be called “fairy style” announces his presence attracts a lot of attention. His bag and other accessories are definitely flashy, but you can feel that he was selective with his items and see that the ensemble has excellent balance! |
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03- / Age33 / Occupation - / Tall 168cm
Every piece of clothing appears to be vintage, but in actuality, they are all purposely chosen brand-name items, and the color scheme has a lot of taste to it! This person is expertly displaying a sense of self not meant to dazzle, which fits in with the relaxed atmosphere of Koenji and is very appealing. |
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04Daiki / Age19 / Occupation Student / Tall 155cm
Daiki has assembled syngeneic colors and patterns on his jumper and short pants to set up his eye-catching style. You might think he put together some vintage clothing for this look, but he is actually sporting new brand “ohta” with a knapsack with a similar pattern, and there is method behind the madness. |
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05Chiyomi / Age18 / Occupation Student / Tall 157cm
Chiyomi’s outfit actively reflects her lifestyle. Everything but the hat is vintage clothing, and she decided that her neck area needed something extra, so she added a frill collar. She carries an antique pocket watch as she strolls through town. Her use of warm, gentle colors on her purple tights and such is fantastic. |
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06Kekke / Age21 / Occupation Hairstylist / Tall 161cm
Kekke is completely natural. She has very short bangs, and her hair is cut to half-length in the back. She walks through town in comfortable sneakers, carrying a large bag. Kekke clothes herself in a very balanced fashion with a long, light-yellow skirt and denim shirt. She appears quite comfortable with this style that fits her! |
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07 - / Age33 / Occupation Corporate Employee / Tall 172cm
With the shirtsleeves and denim hemlines, this person exhibits perfect confidence in the lengths of her clothing and attracts attention around Koenji with her fantastic, full-body balance. She doesn’t try to do too much with her simple style, and onlookers are drawn in by the feeling that she put effort into each and every piece of the outfit. |
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08Osugi / Age33 / Occupation Salesperson / Tall 178cm
Osugi is never without her straw sandals, no matter what time of year. Her style matches the many building-less Koenji shopping arcades very well. She strolls through town in a flashy shirt and scarf of the same color with those straw sandals on her feet. Osugi is surely the only one sporting this kind of balance . . . |
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09Hrari Ikeda / Age18 / Occupation Student / Tall 151cm
Amongst Koenji’s many vintage clothing shops are quirky shops featuring threads for those in search of fairy and fetish styles. Our hats are off to Hirari with her stunning color scheme that incorporates a tough bustier and studs with a plush monster bag! |
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10Miki / Age21 / Occupation Salesperson / Tall 158cm
This woman appears to love the sports and the outdoors and has arranged a “Mountain Girl” look with natural-type brands. She shows superb taste with the length of her skirt, and her look is a perfect fit for the plain, simple atmosphere of Koenji. |
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11Fujisawa / Age29 / Occupation Salesperson / Tall 152cm
Ms Ishikawa has a very cute, relaxed look with her hairdo and overall style. One focal point of Ms Ishikawa’s outfit is her ring, which looks like a toy. You can only find items like that at Koenji’s many kitschy variety shops. |
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12Ishikawa / Age20 / Occupation Part-Timer / Tall 152cm
Ms Ishikawa is funky and hip and looks like an American girl with her hime-cut hairdo and makeup featuring bold freckles on her cheeks. Expanded piercings on a large, black bag and such lend sassiness to her sweet face, making for an impressive look. |
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15Ren / Age21 / Occupation College Student / Tall 162cm
This person has based her style on Nozomi Ishiguro’s setup for a bizarre look that even incorporates her bag and other accessories, but her organization of warm colors like red and orange is superb. |
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